Disclosure
How this site is paid for
Published · every figure below was checked against its primary source on the date shown.
The model, in one paragraph
One builder eventually rents the phone line, and homeowners never pay. Research gets published, people with real questions call, and the enquiries go to a builder who has agreed to pay a flat monthly fee for them. That is the whole business, stated before anyone asks.
What is true today, 13 August 2026
- No builder pays anything. There is no sponsor, and no arrangement pending with any firm named on the builder table.
- No commission, ever. No percentage of your contract, no referral fee, no kickback at closing.
- No charge to homeowners for reading, calling, texting, or being pointed toward the right firm.
- No paid placement in the local table — it is built from county, BBB and Idaho registration records, and no firm can buy its way onto or off it.
- No sponsored guides. Nothing published here has been commissioned, edited or reviewed by a builder before it went up.
- No sale of your details to a lead broker or a panel of contractors, which is a different business entirely and not this one.
What a sponsorship would and would not buy
| A paying builder gets | A paying builder never gets |
|---|---|
| The enquiries that come through the phone line and the form. | A place in the local builder table, which stays compiled from public records. |
| Their name on this page, disclosed from day one of the arrangement. | Any change to a guide — the figures come from county documents and a sponsor cannot edit those. |
| A flat monthly price agreed in advance and unrelated to your budget. | The removal of a competitor from the table or from a guide. |
| First call on enquiries matching the work they actually do. | Exclusivity over the research, or any say in what gets published next. |
Why a flat fee and not a commission
A commission would quietly pay this site more when your house costs more, which is exactly the wrong incentive for a page claiming to tell you what things cost. A flat monthly fee is indifferent to your budget. It is the less lucrative choice and it is the only one compatible with the rest of the site.
The commitment, in full
“If a builder ever pays to receive enquiries from this site, that builder is named on this page on the day the arrangement begins. Sponsorship buys the phone line and nothing else: not a place in the local table, not a change to a guide, not the removal of a competitor. No homeowner is charged at any point.”
— Ashton Home Builders, standing funding disclosure, published 13 August 2026
What the site is honestly biased toward
It wants you to call. The pages are written to be useful enough that picking up the phone feels worth it, and that is a real interest worth naming. What it has no stake in: which builder you choose, how big the project gets, or how fast you decide.
Related reading on this site
- Who writes this — the author, the real estate licence, and the disclosure
- Reviews and references — why no testimonials are published here yet
- The guides — the research itself, sourced and dated
Common questions
Does this site cost me anything?
No — not to read, not to call, not to be pointed at a builder. There is no fee to a homeowner at any point, and nothing on the site is gated behind a form.
Then how does it make money?
By renting the lead stream to one builder. When a local firm decides the enquiries coming through this site are worth paying for, it pays a flat monthly fee to receive them. That is the entire model.
Is a builder paying for it today?
No. As of 13 August 2026 no builder pays anything, and nobody has been promised placement. The site is being published first and offered second, which is why the local table is compiled purely from public records.
Do you take a cut of my build?
No. There is no commission, no percentage, and no referral fee tied to the value of your contract. A flat monthly fee is deliberately chosen because it does not grow when your project does — nobody here benefits from you spending more.
How would I know if a builder started paying?
This page would say so, and the sponsoring firm would be named on it. A sponsorship that is not disclosed is just an advertisement pretending to be research, which defeats the purpose of the site.
Would paying change what the guides say?
No. The guides are sourced to county documents and a state study, and a sponsor cannot edit a county ordinance. The standing rule is that no builder pays for placement, wording or omission — and it applies to a paying sponsor most of all.
Would a sponsor be the only builder you mention?
No. The local table stays as it is, compiled from the public record, because a table that quietly dropped six firms the day one of them started paying would be worthless to you and obvious to everyone.
What is the honest bias here?
That the site benefits when readers call rather than not call, so the pages encourage calling. It does not benefit from you choosing an expensive builder, a large project, or a fast decision — and where a page's interest and yours could diverge, the page says so.